Chad Sarno is the co-founder of Wicked Healthy, a thriving, mission-driven online community that focuses on culinary education, consulting, innovation, training, and product development for manufacturers, retailers, and food service outlets.
Chad is also the co-founder and VP of Culinary for the plant-based seafood company, Good Catch Foods which offers a line of ‘seafood without sacrifice’, now available in stores.
Chad formally held the position of VP of Plant-Based Education at Rouxbe Online Culinary School, the world’s largest online culinary school, and launched the first accredited plant-based culinary courses online.
Internationally, Chad has launched a boutique plant-based restaurant brand throughout Europe in Istanbul, London, and Munich, and has consulted on restaurant launches globally. Chad’s mission of health inspired plant-based eating and education has reached all corners of the globe.
Chad joined the global team at Whole Foods Market as the company’s Global RnD Chef and culinary media spokesperson for the Whole Foods healthy eating program.
Chad’s celebrated recipes have also allowed him to publish, together with his brother Derek, The Wicked Healthy Cookbook (released May 2018), and the Whole Foods Cookbook (released October 2018). He has served as contributing author to more than 10 health-related books, including New York Times bestselling cookbook The Conscious Cook, and to co-author the bestseller Crazy Sexy Kitchen with Kris Carr. Over the years, he has been a guest on dozens of morning shows and food-focused programs on national and international television and radio. Chad has been featured and quoted in numerous media outlets ranging from CNN, NBC, Bloomberg, The New York Times, and The Guardian, and has been a contributing author publications such as VegNews, Men’s Health, Self, Shape, and Prevention magazines.